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Initial stage（1980s-1990s）
Technology introduction: TTR technology originated in Japan, began to enter the market in the 1980s, initially used for barcode output for logistics management.
Initial market development: With the popularization of barcode technology, the TTR began to enter the Chinese market, and gradually replaced the traditional printing method.
Rapid development period（2000s-2010s）
Market demand growth: the rise of e-commerce and the rapid development of logistics industry have promoted the rapid growth of the market demand for barcode ribbon.
Technological progress: During this period, Chinese enterprises made some breakthroughs in the production technology of TTR, and began to produce products that meet the basic needs of the domestic market.
Mature and stable period（2010s to present）
Expansion of market size: From 2018 to 2022, the market size of China’s barcode ribbon increased from 4.5 billion yuan to 6 billion yuan, with a compound annual growth rate of about 7.5%.
Technological innovation: Domestic enterprises have increased investment in research and development, and launched new high-performance, energy-saving and environmental-friendly products, such as barcode ribbon with new coating technology, which improves the printing quality and reduces energy consumption.
The improvement of international competitiveness: China has become the world’s largest producer of hot transfer carbon belt, and some enterprises can produce high-end mixed base and resin-based barcode ribbon products, breaking the monopoly of international enterprises.
China’s hot transfer barcode ribbon industry has experienced a complete development process from technology introduction to independent research and development, and then to market expansion. With the continuous progress of technology and the continuous expansion of the market, the competitiveness of China’sTTR industry in the international market will be further enhanced.
